The Gut Feeling That Wins the Booking
With Helen Bee
Presented by The VO Pro Community
Most voice actors think branding means a nice logo, a polished voice reel, or the right colour palette.
It's none of those things. In this session, Helen Bee (B Double E) breaks down what branding really is, the gut feeling clients get about you, and why that feeling is what actually wins the booking.
Walk away knowing exactly where to start building a brand that gets you chosen, not just heard.
About Helen Bee
Helen Bee is co-founder of B Double E, a support services company helping voiceovers to be seen and heard.
Alongside her husband Rob, she brings 26+ years of marketing and branding experience from global advertising agencies to the voice industry, working with voice actors on branding, website design and strategy so their businesses stand out as much as their voices do.
Helen is the "be seen" half of B Double E; Rob, a voiceover producer since 2001, is the "be heard" half.
Together they've built a company recognised with four UK One Voice Awards for Voiceover Service Provider of the Year, and Helen personally won a SOVAS Outstanding Website award in 2026.
She co-hosts The Voiceover Social Podcast and organises The Voiceover Social, a series of in-person meet-ups across the UK and Europe, and speaks regularly at voiceover conferences worldwide.